Showing posts with label GEL-Kayano. Show all posts
Showing posts with label GEL-Kayano. Show all posts

Saturday, October 4, 2014

ASICS Foot ID: How to Buy the Right Running Shoe




"What running shoe is right for me?" Biomechanical analysis finally gives us the answer.

The comprehensive ASICS Foot ID is the best way to know exactly what shoe type you need and therefore run healthy for years to come -- the most important part of running. Today we had the opportunity to experience the full effect of the ASICS Foot ID system inside the ASICS NYC Meatpacking District Store. Rachel, our 19-year-old NY Road Runners member who ran her first Half last weekend, needed a new pair of shoes for the Staten Island Half next week. This was the perfect opportunity to explore the process from start to purchase, and I want to thank Boris and the awesome team at ASICS (and Rachel!) for obliging my documentation for you.



Those are the six easy and informative steps, and we'll go through each of them here with photos and videos.

Step 1. Registration. Rachel fills out the quick form with some basic info to help the staff assess her current situation as a runner. Rate yourself from 1 to 7, with 1 being a brand-new runner and 7 being a high-mileage competitor. She put down 4. Notice how comfortable the setting is in the middle of the store, with room for your belongings.